Reporting eats the week
People export, copy, reconcile and explain the same numbers again and again.
Business intelligence for growing companies
We connect CRM, ERP, POS, finance, marketing and spreadsheets into one reliable management view — so leaders can see where the period is heading, find the driver and act before the loss.
Sources in. Management signals out.
Live operations
Simple Coffee26 locations in project scope. One operating view.Embedded analytics
TeachbaseAnalytics inside a live SaaS product.Direct accountability
Founder-ledSenior involvement from management question to adoption.The operational gap
Growing companies accumulate tools faster than shared logic. Management gets more reports, yet still spends meetings debating what is true.
People export, copy, reconcile and explain the same numbers again and again.
Revenue, margin, customers and plan mean different things across teams.
By the time a deviation is visible, the business has already paid for it.
A technically correct report has little value if it never enters the operating rhythm.
What changes for management
From reliable numbers to timely action — without rebuilding the picture before every meeting.
See when data was updated, what is missing and where each number comes from.
Plan, actual and forecast stay in one view while there is still time to act.
Move from the top line to the location, team, channel, customer or product.
Surface anomalies, stalled deals, unpaid invoices and missing costs.
What we build
Business definitions, connected data, management views and adoption are delivered as one system — not as separate technical layers.
Agree the metrics, business entities and decisions before building views.
Bring CRM, finance, operations, marketing and product data into one tested model.
Give each role a current view and a way to trace changes back to the records behind them.
Reconcile, train and stay close until the system is used in regular management.
Selected work
Each system begins with the operating reality a company already has and ends with a decision someone needs to make.
Operating environment · Simple CoffeeThe project covered 26 neighbourhood coffee shops in Yekaterinburg.
The system connectsSales, transactions, food cost, assortment and anomalies across the coffee-shop network.
DecisionHelp the right location, change the product mix and intervene before month-end.
ResultDaily management across the network instead of manual monthly reporting.
Product environment · TeachbaseA B2B learning platform for employees, partners and customers.
The system connectsA shared, checked data model and client-facing analytics inside the SaaS product.
DecisionDevelop the product and help specific customers without rebuilding reports by hand.
ResultA sellable analytics layer for clients, with fewer manual exports and developer requests.
Production environment · TRIA manufacturer of advanced adhesives, sealants, compounds and coatings.
The system connectsForecast, SKUs, production recipes and material requirements.
DecisionBuy materials and plan capacity before demand becomes urgent.
ResultSales forecasts turn into SKU and raw-material demand before purchasing begins.
Client team · DV ConsultingA consultancy helping technology and industrial companies access public support and financing.
The system connectsMarketing, CRM, projects, invoices and payments on one timeline.
DecisionAccelerate collection, adjust spending or intervene in delivery early.
ResultManagement works from one current picture of sales, delivery and cash.
How we work
Short working releases, visible logic and business verification at every stage.
Define the management question, users, source systems and the first working view the team needs.
Release a working slice early enough to correct the business logic before the system grows.

Check the numbers against source systems, edge cases and the questions people actually ask.

Train the users, stay close to recurring meetings and expand only after the view is used.
The Smart Easy BI team
Andrei helps shape the project at the start. Evgeniia leads delivery and implementation. Dmitry manages selected projects.

Joins at the outset to clarify the business challenge and agree on how we will work together. Leads business development and client relationships at Smart Easy BI.
LinkedIn profile
Leads project delivery, coordinates the team, and is responsible for timelines and quality. Helps integrate analytics into the client's day-to-day workflows.
LinkedIn profile
Manages selected Smart Easy BI projects, overseeing commitments, timelines, risks and coordination between the client and the team. Previously led backend engineering for a high-load platform, established engineering processes and grew the team from 13 to 55 people.
LinkedIn profileStart with the messy version
Show us the decisions, systems and recurring reports you already have. We'll agree the first working view your team needs — and what can wait.